Account management team expands to further strengthen global franchise support and individual local consulting with 96 offices in the Middle East and Eastern European regions.

Frankfurt, 15 July 2026 — Lufthansa City Center International (LCCI), the international headquarters for around 320 Lufthansa City Center travel agency franchisees in 109 countries, is expanding its Franchise Account Management team from three to four members. Effective June 1, 2026, Sarah Proost has been appointed Franchise Account Manager for the Middle East and Eastern Europe regions. She thus consults 96 LCC member offices in altogether 32 countries.

In her new role, Sarah Proost will support and further develop the global Lufthansa City Center network of corporate and leisure travel experts across her designated regions. Her appointment reflects LCCI’s continued commitment to providing close, market-specific support to its international franchise partners and strengthening the network’s growth potential in key regions.

Sarah brings broad experience in travel sales, recruitment, destination expertise, and product management. From 2016 to 2018, she worked as Area Sales and Recruitment Manager for Greyhound Australia and Wicked Travel. She then held several roles at Tourlane between 2019 and 2026, starting as a Travel Specialist before moving into positions including Destination Specialist Iceland and Travel Product Manager for the GCC, Indian Ocean, and West Asia. Prior to her professional career, she studied biochemistry at the Technical University of Dortmund.

“We are delighted to welcome Sarah Proost as the fourth member of our Franchise Account Management team,” says Heiko Brix, Managing Director of LCCI. “With her strong travel industry background, destination expertise, and international market knowledge, she is ideally placed to support our franchise partners in the Middle East and Eastern Europe. By expanding the team from three to four members, we are investing even more strongly in personal support, regional expertise, and the continued development of our global Lufthansa City Center network.”

Sarah Proost is 35 years old and based in Frankfurt.

About Lufthansa City Center:

Lufthansa City Center (LCC) is the world's largest independent franchise company in the travel agency market with 600 offices in 110 countries and a total turnover of 7.6 billion Euros (business year 2024). LCC is active in the leisure (tourism) and corporate (business travel) sectors. The chain of owner-managed medium-sized travel agencies includes 280 offices with around 1,800 employees in Germany. Outside of its home market Germany (which is operated by the German franchisor Lufthansa City Center Reisebüropartner GmbH), the travel agency network employs around 5,700 people in 320 offices. Responsible for all world-wide agencies is Lufthansa City Center International GmbH, the international franchisor located in Frankfurt/Germany. Lufthansa City Center offer a global programme with local relevance to nurture the cultural differences and dynamics required in each market. A global presence with local capabilities ensures the best opportunity for delivering exceptional customer service. Further information is available at lufthansa-city-center.com/en.

Press Contact

Anke Steinhauer, anke.steinhauer@lcc.de, Tel: +49 6966075307