The Lufthansa © brand with our iconic crane enjoys a brand recognition of 95% in Germany and has also been renowned worldwide for decades as the No. 4 airline brand with a brand equity of USD $ 4,1 billion (2015). However, our brand is not only recognized internationally, but also symbolises a unique premium and quality approach with corporate and leisure travellers. This is a critical and compelling reason for more than 650 independent entrepreneurs across the world who have already decided to embark on a partnership with Lufthansa City Center ©.
Our most significant benefit for our members is the chance to remain independent travel agencies and enjoy their entire entrepreneurial freedom while reaping the benefits from the Lufthansa City Center network. Still, they profit from the international expertise of a leading premium provider for corporate represent and demonstrate an outstanding above-average performance. Our Lufthansa City Center headquarters supports each franchisee with a targeted and individual concept which offers a wide range of products and services to increase and maximise success and profits.
In Germany, where the concept originated, we have 300 Lufthansa City Center travel agencies which all belong to the best agencies in the market. Globally, our network comprises of over 650 Lufthansa City Center locations in more than 80 countries. We award franchises only to those agencies committed to maximum
quality. To maintain our high quality standards, we support our LCC franchisees with a comprehensive strategic quality concept. It is our aim to advance all LCC agencies to maximum customer satisfaction, profitability, and market share at the highest possible level. Our quality standards, which were defined by franchisees for franchisees, are constantly further developed and adapted in regular exchange with our LCC offices to ensure complete feasibility and operational value. Within the franchise concept, we distinguish between standard Lufthansa City Center ©
offices, Business Travel © Lufthansa City Center
offices, which focus on national corporate travel requirements, and Global Travel © Lufthansa City Center
offices, which manage multinational corporate accounts and all three concepts are described in this brochure. Certification programmes such as DIN ISO 9001 Certification for all Business Travel agencies in Germany and Switzerland underline our emphasis on Lufthansa City Center leadership and committment to quality.
In addition to our Business Travel © and Global Travel © brands, we also manage an internal, Business-to-Business network for leisure and corporate travel. Our Lufthansa City Center Global Incoming Network © (LCC GIN) is the premiere platform to find services and products from other LCC agencies. Our intranet and online marketplace allows for LCC agencies to quickly search and find certified incoming partners all across the globe. A dedicated team of specialists in Frankfurt helps connect agencies to maximize business opportunities for you and your team.
If you decide to join our global network, you will receive access to the best portfolio of services and tools to perform professionally and profitably in the market. In the challenging corporate and leisure travel sector, this competitive advantage creates a clear added value. If you are ready, willing, and committed to bring your entrepreneurial spirit and power into an ever growing network of worldwide experts, we are ready to welcome you
As the world’s largest independent travel agency franchise cooperation, we strive on helping offer your customers a comprehensive, varied portfolio of unique travel experiences at attractive conditions and a local high-quality LCC contact person at hand, no matter where in the world.
For you, this means defining your profile and developing competencies in certain travel segments. In addition, we promise an added benefit from the wide variety of unique local insider knowledge to add value to your service promise. With this each LCC can individually further develop and sharpen its own personal profile to stand out from the competition in the regional environment as well.
Tailor-made own tour packages and once-in-a-lifetime travel arrangements created within the LCC network offer a profitable competitive advantage. In addition, our LCC Headquarters negotiates attractive conditions with a large portfolio of preferred suppliers to ensure that you benefit from optimised commissions.
Several Lufthansa City Center franchisees specialise in the high-yield leisure segments, be it cruise, golf or luxury segments, symbolising our focus on competence and niche expertise.
Our network of Professional Congress Organizers, Destination Management Companies and Meetings, Incentives, Congresses and Events (MICE) providers completes our portfolio of specialisation within the LCC network.
Apart from the incoming expertise of many Lufthansa City Center agencies, our outgoing business grows steadily. Here, Lufthansa City Center agencies offer the complete range of travel suppliers and tour operators available in each market. Discover how to join our global network.